There's nothing better than a delicious gelato cone on a hot summer day. It always brings me back to the days when my parents would take us for this yummy treat every Sunday afternoon, of course, given we were good that week. But things have changed since. Ice cream parlors are no longer what they used to be. Some are now trendy and sophisticated spots like the gorgeous Podka Gelato in London, offering a special gelato experience. The branding company Vonsung was responsible for the ultra minimalist and monochromatic space where all the color and taste comes from the luscious gelato. Isn't this a rather stylish way of bringing these frozen treats back into our lives? I absolutely think so.