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THROUGH MY LENSE

UNDECORATE
The No-Rules Approach
to Interior Design
by Christian Lemieux 

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Friday
Dec172010

Please Rewind

One of the things I enjoy the most when I travel is to discover new and unique little shops that offer never-before-seen treasures. In my three short days in Antwerp, Belgium, I found many stores that caught my attention, but one in particular stood out for its approach to green living — it was the perfect marriage between ecology and design. 

Everything in Rewind has been created using recycled goods and materials in a very clever way, and of course without compromising their aesthetics. The store works with sixty designers and artists from across Europe and often organize exhibitions for artists working on recovering materials or re-thinking their surroundings in an ecological manner. I was really amazed how ingeniously some of these materials were transformed in such beautiful and unique pieces, and they have nothing to envy their high-end counterparts.

Books illuminate our lives, but I never imagined they would do it so literally like this kooky pendant lamp made from an old book. Around the store you can find several pieces of furniture and accessories made out of cardboard, like this crib which is surprisingly steady and would look great in a baby's nursery.

How about this uber cool bench made of old books? Don't be fooled by the look of these pieces of furniture, they are meant to be used and not simply for decoration. The lamp shades below are woven with reused black cable. Neat-o.

Rewind categorizes its merchandise in eight different groups that explain their sustainability: Reuse, Well-managed Resources, Recyclable, Low Waste, Low Energy, Locally Sourced, Fair Trade and Rethink. All products fall into at least one of these categories in order to be part of this great concept store. Every single one of them has a story to tell, like these gorgeous candy-colored suitcases reincarnated from gasoline containers. What a smart idea!

Images © TheDesignerPad (Images 6, 9, 12, 14 via Rewind)

Have a designful weekend! 

Reader Comments (3)

Ok.. I'm sooo digging the carpet under the dinning room table!!! LOVE IT

Dec 17, 2010 | Unregistered CommenterMonica
This looks like such a great store. Where is it located? thank you!
Feb 9, 2011 | Unregistered CommenterAnita
Hi Anita,
this store is in Antwerp, Belgium.
It was really cool to stumble upon this great gem.
xo
Eduardo
Feb 9, 2011 | Registered CommenterEduardo

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